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WorldbyFlow for chiefs of staff

You are asked all day what is coming and what just happened. WorldbyFlow answers both in a form you can forward: a dated calendar with the basis for each date, a structured read on an event, a map of who matters on an issue, and a read on why a company did what it did.

Written for Chief of staff to a CEO or division head at a company of 200+.·Runs in the General domain

Start with this one

Where this fits in your week

A chief of staff's research is fast, wide and forwarded. The principal wants to know what is coming next quarter, what the outage this morning means, who the players are on the issue in the next meeting, and why a peer company just did something strange. The scans here answer each in the shape it is asked, and the reads share as pages the principal can open on a phone between meetings.

Lead scan

Catalyst Calendar

2 credits · in-depth · about 2–4 min

The standing question, answered: what is coming and when, each date tagged scheduled, expected or estimated. The calendar behind the principal's calendar.

Try it on: a subject you already hold an opinion about, so you can grade the result against what you know.
4 more scans that fit this role

Event

2 credits

A structured read on something that just happened: what it was, who it lands on, through what mechanism, what to watch next. The morning brief with sources.

Try it on The CrowdStrike outage · The Suez Canal blockage · The collapse of Silicon Valley Bank

Key Players

2 credits

Who holds what leverage on an issue, drawn from documented positions. The room read before the principal walks into the room.

Try it on The AI chip market · US antitrust enforcement · The global shipping industry

Why They Did It

3 credits

Why a peer, a rival or a board did the thing everyone is asking about, with each explanation graded against the record.

Try it on Disney's board bringing back Bob Iger · GE's break-up into three companies · Boeing moving its headquarters

Who's On It

3 credits

Who is responding to a situation and how, mapped as it unfolds. The read for the question "who is on this".

Try it on The Boeing 737 MAX grounding · The Baltimore bridge collapse · The CrowdStrike outage
A working path

From a first run to a result you can hand over

The order matters. The first read gives you the structure; the next ones fill the parts that are hardest to source by hand.

01

Run Catalyst Calendar on the body that shapes your principal's quarter

A regulator, a central bank, a rival. Check the basis tags on each date; the honesty about what is estimated is what makes it forwardable.

2 credits
02

Run Event on this week's headline

Read it before the principal asks. Share the page so the answer arrives with its sources.

2 credits
03

Run Key Players before the next external meeting

Who holds leverage on the issue, from the record. The one-page room read.

2 credits
04

Assemble a briefing book for the engagement

Several reads become one lookup dossier: the calendar, the event, the players, exported as a single PDF.

No credits.
The research bill for this path
2 + 2 + 2 = 6 credits · a Standard plan carries 20 a month
What comes back

A result whose claims carry their grades

Sourced, not asserted

Every figure and quote links to where it came from. A claim the scan could not source is marked as such rather than dressed up.

Verified or grounded
Reported or attributed
Contested
Open question

Ready to hand over

Share each read as a page your principal opens on a phone, or export several into one briefing PDF for the trip.

Built to be argued with

Ask a follow-up question of any result, or run a Red Team pass that tries to break its own conclusions before someone else does. How the grades work →

See one

Research already published in this shape

Whole Foods Cuts Prices, Expands 365 Brand Under Amazon

Read the research →

Whole Foods is cutting prices on hundreds of 365-branded items to escape its 'Whole Paycheck' reputation, but the same 365 line faces a federal greenwashing lawsuit over seafood sustainability claims filed July 31, 2026.

Event · August 3, 2026
Try it

Run Catalyst Calendar on something you already know

The fastest way to judge the result is to pick a subject you know cold and read it against what you know. If a colleague sent you here with an invitation, the credits land on your account when you sign up.

Start with Catalyst Calendar →Standard plan from $10/mo · 20 credits · all plans
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