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The catalog/Background

Why It Changed

Why a published number actually moved, after checking whether the counting changed first.

3 credits·in-depth·about 2–4 min·9 domains

What it answers

The question Why It Changed is built for

Name the metric and the move. It first asks whether the definition or the method of counting changed, then reads what moved it, checks whether comparable series moved too, records what the coverage says and what is not driving it, and names what would settle the question.

Who reaches for it

Analysts, reporters and officials who get asked "why did this number go up" and want a better answer than the first headline.

What comes back

8 sections, on every run

These are the headings the result renders, read from the same promise the form makes before you spend a credit. A section that depends on what the record holds is rendered when it can be and never promised here.

01

Did the Counting Change?

02

The Read

03

What Moved It

04

Did Comparable Series Move Too?

05

What the Coverage Says

06

What Is Not Driving It

07

What Would Settle It

08

Open Questions

What you give it

2 boxes, 1 required

The statistic to explain
required · up to 300 characters
The window or claim
optional · up to 600 characters
Try it on: a subject you already hold an opinion about, so you can grade the result against what you know. Each one opens the form filled, in the General domain.
Global piracy incidents reported to the IMBUK net migration in the ONS seriesGerman industrial production in the Destatis series
What it will not do

The lines it holds

It reads the move, it does not predict the next one. A cause is offered with the evidence for it; a popular explanation the data does not support is listed under what is not driving it.

Every claim carries its grade

A claim the scan could not source is marked as such rather than dressed up. How the grades work →

Verified or grounded
Reported or attributed
Contested
Open question
Where it runs

Available in 9 domains

A domain may name it in its own words and price it on its own terms; each row is what that domain shows.

General3 creditsDefense3 creditsEnergy3 creditsHealth3 creditsPolicy3 creditsTechnology3 creditsClimate3 creditsLearning3 creditsSportsas Why the Number Moved3 credits
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Nothing published in this shape yet

No Why It Changed has been published to the public library yet. Browse what has →

Roles that lean on it

8 role guides suggest it

Sportsbook trading / odds analystlead scanMarket research directorInsight agency founderStrategic planning managerPolicy analystFractional executiveSolo market research practitionerData journalist
Try it

Run Why It Changed on something you already know

The fastest way to judge the result is to pick a subject you know cold and read it against what you know. The scan names its credit cost before it runs.

Start with Why It Changed →Plans and credit packs
More in the catalog

Other research in background

ChronologyHow a situation developed, phase by phase, with the turning points marked.Follow the MoneyWho pays, who profits, and through what channels, with the total at stake.Key PlayersThe people and organizations that matter on an issue, and how they line up.How It WorksHow a system or process actually works: the inputs, the steps, the parts, and where it breaks.By the NumbersThe key figures on a subject, sourced and dated, with the ones to read carefully marked.The whole catalog →