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WorldbyFlow for internal communications leads

Employees can tell when an explainer was written by someone who did not understand the thing. WorldbyFlow turns a complex external situation into a structured read with its sources attached, explains a mechanism cleanly, and its briefing book gathers several reads into one dossier for a leadership session.

Written for Prepares leadership communication and internal explainers.·Runs in the General domain

Start with this one

Where this fits in your week

Internal communications is translation under time pressure: the market event, the regulation, the merger, explained to a workforce before the rumor version lands. The scans here do the first draft of the translation: a structured event read, a clean mechanism explainer, a map of the players, a map of who is responding, and a graded read on why a peer company made the move your people are asking about.

Lead scan

Event

2 credits · in-depth · about 3–6 min

A structured read on an external event: what happened, who it affects, through what mechanism, what to watch. The explainer's factual core, with sources.

Try it on: a subject you already hold an opinion about, so you can grade the result against what you know.
4 more scans that fit this role

How It Works

2 credits

How something works, explained cleanly from the record: how a bank run happens, how tariffs work. The paragraph that stops the questions.

Try it on How a bank run happens · How tariffs work · How the Federal Reserve sets rates

Key Players

2 credits

Who holds what leverage in the situation, from documented positions. The cast for the town hall slide.

Try it on The AI chip market · US antitrust enforcement · The global shipping industry

Who's On It

3 credits

Who is responding to a situation and how, mapped as it unfolds. The read for the day a peer announces layoffs and your people ask.

Try it on A layoff announcement · A merger announcement · A return-to-office order

Why They Did It

3 credits

Why a peer company made the move your workforce is asking about, with candidate explanations graded against the record. The honest answer to "will we".

Try it on Amazon's return-to-office order · Twitter's mass layoffs · Basecamp's ban on political talk at work
A working path

From a first run to a result you can hand over

The order matters. The first read gives you the structure; the next ones fill the parts that are hardest to source by hand.

01

Run Event on the situation your people are asking about

Read it as an employee would. If it explains without spinning, and every claim has a source, it is the explainer's draft.

2 credits
02

Run How It Works on the concept underneath

The clean explanation. The paragraph the CEO can say in the town hall.

2 credits
03

Run Why They Did It on the peer's move

The graded explanations. The honest basis for what leadership says about it.

3 credits
04

Brief the leadership team

Assemble the reads into a briefing PDF for the leadership session, or share them as pages managers can open before the all-hands.

No credits.
The research bill for this path
2 + 2 + 3 = 7 credits · a Standard plan carries 20 a month
What comes back

A result whose claims carry their grades

Sourced, not asserted

Every figure and quote links to where it came from. A claim the scan could not source is marked as such rather than dressed up.

Verified or grounded
Reported or attributed
Contested
Open question

Ready to hand over

Assemble the reads into a briefing PDF for leadership, or share them as pages managers can open before the all-hands.

Built to be argued with

Ask a follow-up question of any result, or run a Red Team pass that tries to break its own conclusions before someone else does. How the grades work →

See one

Research already published in this shape

Whole Foods Cuts Prices, Expands 365 Brand Under Amazon

Read the research →

Whole Foods is cutting prices on hundreds of 365-branded items to escape its 'Whole Paycheck' reputation, but the same 365 line faces a federal greenwashing lawsuit over seafood sustainability claims filed July 31, 2026.

Event · August 3, 2026
Try it

Run Event on something you already know

The fastest way to judge the result is to pick a subject you know cold and read it against what you know. If a colleague sent you here with an invitation, the credits land on your account when you sign up.

Start with Event →Standard plan from $10/mo · 20 credits · all plans
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